A little about Vernon...

Hey there everybody, I’m Vernon. I’ve been a full-time freelance web designer since 2002 and can honestly say it’s been a great journey.

If you’re interested, take a look at my services site and let me help you with your project.

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On-site SEO Checklist PDF
February 23rd, 2007

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Earlier today I wrote about an article published over on SEOmoz about 24 On-site SEO checkups.

I mentioned in my post that I was going to put together a PDF version of this checklist. Well, here it is! PDF will open in a new window

Enjoy and let me know if you use it! Thanks again Guillaume for a great article.

Update: If anyone is interested in the actual Word file that I created this on, let me know and I’ll post it. Have a great weekend!

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24 On-site SEO Checkups
February 23rd, 2007

Over on SEOmoz there’s a great post that covers 24 On-site SEO Checkups For Clueless Developers / Marketers.

The list does contain some great tips and I’m going to be working on using it to generate a checklist that I will go through with prospective clients as well. Once I get it complete enough that I would use it, I’ll post a PDF of it up here for you to download.

I’m not going to try and summarize all 24 points because there is more than I could cover in a short bit. I will, however, give you a sampling of a few points that I liked…

2. Ensure there is a well written, non-duplicated attractive Title / Description tags on every page.

Although this may not be a huge factor, it’s surprising to see the number of sites that do this. Heck, I know I’ve been guilty of it before.

5. Double check your code to make sure you’ve got your content titles and subtitles under H1 / H2 tags.

I think along with this needs to be a mention of not throwing everything in H1 tags.

10. Be sure there is a sitemap.xml at the root of your site.

This is definitely one that I see as important, especially after the adoption of the Site Map protocol by Google, Yahoo and MSN.

21. Get your website xhtml/w3c validated to cover the major issues you might not have thought of

Valid code is a big deal to me, but as it’s been discussed recently validation isn’t everything.

Go ahead and read the entire list yourself!

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SEO for Firefox Updated
January 19th, 2007

seo for firefoxSEO for Firefox, a great tool that I use for SEO offered by Aaron Wall, has been recently updated. The new features are scraping Google cache dates, and allowing you to CSV export the data.

What are some cool ways to use SEO for Firefox?

  • Check out how old competing businesses are.
  • Evaluate the competitive nature of a marketplace.
  • Research the backlinks to a competing business to see whch links are their most powerful.
  • Do a site level search on a site to see which pages are most frequently cached, and to check the general health of a site.

What are your favorite ways to use SEO for Firefox? What other features would you like to see? Let Aaron know!