A little about Vernon...

Hey there everybody, I’m Vernon. I’ve been a full-time freelance web designer since 2002 and can honestly say it’s been a great journey.

If you’re interested, take a look at my services site and let me help you with your project.

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Aaron Wall has a great post over on SEOBook about the Cache Date of your site being a better indication of trust than PageRank.

Have you checked the cache date of a page or your site? Jim Boykin has a free tool to check the cache date easily. It will also show how recently other pages linked to from that page have been cached.

As Aaron explains, cache date can be a much better indication of importance than looking at the raw PageRank score. And it makes sense. To quote Aaron, “What Google frequently visits (and spends significant resources to keep updated) is what they consider important.” If you add new pages or updated content to your site and see them in the cache index right away that is a good sign.

This is especially important consideration if you are in a news related field, as sites that are quickly indexed rank for the new ideas while they are spreading, and enjoy many self reinforcing links due to automated content and the laziness of journalists, bloggers, and other webmasters.

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DMOZ has started accepting website submissions again. I tried myself this morning and it seems to be live and the submission was received.

Of course making sure your site is listed is an entirely different story. At least now there are editors able to review sites and site owners can submit sites.

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Google PageRank Update
January 11th, 2007

So earlier today I came by the site to be sure the newest posts looked good and I notice that my PageRank was down to 0/10. First thing I thought was, “What the heck!?!?”

Instead of losing my cool I just shrugged it off, figuring it may be an update. It’s time for one. Sure enough, this evening I’m showing 4/10 an increase of 1. Not much but in the right direction!

I haven’t had an opportunity to check out rankings yet to see if there are any significant changes. Have you noticed any ranking or PageRank changes with your sites?